Build branding and grow traffic with improved online presense
Celebrity Chef Website Design & E-Commerce
HTML, CSS, WordPress, UX, SEO
Recipes, Chef, e-Commerce
Client: Celebrity Chef
Arron Sain is a renown celebrity chef & a personal trainer. He’s also an entrepreneur who has found a way to turn his passion for cooking into a business enterprise.
He is most recognized for making healthy changes simple through his Insainly Fit Meals brand.
“I was overwhelmed about having to redo my website, but Gene helped me and everything felt a lot more manageable. He involved me every step of the process, was very communicative, and consistent in following up even when I was busy and forgot to respond!”
Arron Sain’s previous website has been created on Squarespace and hasn’t had any updated since it was originally created a few years ago.
As the result, the website was poorly organized with almost no content and after being online for a few years had no traffic and domain authority of 1.
Aaron approached our web design agency to revamp his website with a fresh, modern look and feel that better reflected his brand and the services he offered.
To redesign Aaron’s website, we started by conducting a comprehensive analysis of his existing website. We also took the time to understand Aaron’s brand values and his target audience.
After working closely with Arron we we able to create a website that incorporates a modern and fresh design that reflects Arron’s brand. The website navigation was also improved to help users find what they were looking for.
Other interactive features like newsletter signup forms, recipes, blog, cooking videos were added to encourage repeat visits and email signups.
As a result of the website redesign, Aaron Sain’s site experienced a significant increase in engagement and brand recognition.
The improved user experience and modern design is helping to establish his brand as a leader in the healthy cooking and fitness industry.
The site is now optimized for search engines, resulting in increased traffic and visibility. We’re planning on working with Arron and continue make the improvements and grow content, as well as launching his Meal Prep and store services in the near future.