Why Track Keywords
In order to succeed with SEO you need to track and monitor your results. But how do you know which keywords you’re already ranking for, so you can improve them even further?
The best way to find keywords on any website ranking is to use website keyword ranking tools that are available online. Many of these tools are free, but they do limit how many keywords you can view.
There are many benefits of using keyword tracking tools. These helpful apps will monitor search engine positions and how much traffic they’re bringing. You can also check competitor sites to see what keywords they’re ranking, so you can use insight for content topic ideas. You can also monitor your progress by analyzing the results to see if your SEO efforts improved and by how much.
How To Find The Right Keyword Tracking Tool To Use
But how do you find the best keyword tool that suits your needs and do you pay or use a free checker?
If you type keyword tracker tools into your web browser, you’ll likely get a long list of tools for keyword tracking. However, many of these tools come at a hefty price.
If you’re a freelancer or a small business owner on a budget, you might not be able to afford to pay hundreds of dollars each month, in order to use them.
Fortunately, there are many website ranking checker tools available to help you monitor your rankings.
So why do you need to know what keywords your website is ranking for?
If you haven’t figured it out, SEO is all about how well your keywords are ranking in Google results. The more keywords you’re ranking for and the higher your rankings are, the more traffic you will attract.
By knowing what keywords to optimize for, you can improve your content and push your pages even higher in search engine results generating even more traffic. And this is the ultimate goal of SEO and website optimization.
That’s why it’s so crucial to know how well your keywords are positioned in Google search engine results. Knowing what keywords you’re ranking for will help you make necessary improvements so you can continue to grow and generate more traffic.
VIDEO: Best Website Search Engine Tracking Tools Revealed
What to Look for When Selecting the Best Keyword Ranking Tool
There are several factors to consider when choosing tools for monitoring search engine positions:
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Accuracy
It is important to choose a tool that provides accurate and up-to-date information about your rankings.
Ease of use
Look for a tool that is easy to use and understand, with a user-friendly interface.
Keyword tracking
Choose a tool that allows you to track a wide range of keywords, including long-tail keywords.
Reporting capabilities
Look for a tool that offers detailed reporting and analysis, including the ability to track changes in rankings over time.
Price
Consider the cost of the tool and whether it fits within your budget.
Customer support
Choose a tool that offers reliable customer support in case you have any questions or issues.
Loading ...Best Tools Free Keyword Tracking Tools
To help you, I put together a list of free keyword ranking tools you can use to find and monitor the positions of your keywords.
Google Search Console.
You can use Google Search Console Keyword Tracking Tool to monitor Google organic traffic and research your rankings. One of the easiest ways to check your search engine rankings is by using Google Search Console. Simply log in to your Google Search Console account, then navigate to Search Traffic and then Search Analytics. Choose Queries and select clicks, impressions, CTR, and position to find your most popular keywords, their rankings, and other important stats.
You can also click on the headers to organize the results so you can easily see which keywords are getting the most clicks and impressions. If some of your pages are getting tons of impressions, but no clicks, you might want to optimize those pages to increase the clicks. Try updating the title and meta tag to more accurately describe the content of the page to get people interested in clicking the link. You can also see what keywords show up on the second page of google results and optimize those pages to try to get better rankings so they can move to the first page.
SEMrush (Free & Paid)
SEMRush is an amazing software providing all kinds of helpful SEO and marketing tools including monitoring search engine ranking. Even though their paid plans can be too expensive for a regular blogger, you can still use their free plans to conduct a search and track a limited number of keywords.
VIDEO: SEMRush Position Tracking Tool
Once you set up your free account and add a project, you then be able to add 10 keywords you can monitor over time. Use Search Console or Hub Shout to find the keywords you want to track and add them to the keyword tracking panel inside the project management dashboard. You can even email yourself reports with your latest keyword tracking data.
ahrefs Keyword Rank Checker (Free & Paid)
ahrefs is another excellent service that is highly regarded in the SEO community. In addition to premium accounts, they offer Free Webmaster Tools that include Keyword Rank Checker which can be used to check how well your pages rank for specific keywords. It’s one of the best keyword tracking tools you can use for free when you sign up for their free account.
Other Tools To Check Search Engine Ranking
Below are a few more keyword tools I use that are free to use and don’t require registration for checking the position of your keywords in Google SERPs.
- SERP Lab Free Google SERP Checker – Check your Search Engine Ranking Position quickly and accurately using SERPLAB free tool. You can check up to 5 keywords at a time.
- SERP Surf – Serp Surf is a quick and reliable SERP CHECKER that checks the Search Engine Ranking Position of your website for free.
- SEO Centro SERP Checker – Part of SEO Centro Toolset. Searches a single keyword and shows its position in Google and Yahoo search results.
- TheHoth Keyword Ranking Tool – Free Google Rank Checker Tool powered by SEMrush, helps you find your top traffic-driving keywords. Enter your domain below to identify high-volume keywords that you can easily boost to page one!
- Small Tools Keyword Rank Checker – Another keyword rank tracker. This one is from the Small SEO Tools website. Lots of ads you have to navigate through. Check positions of up to 10 keywords at a time.
Conclusion
Remember if you can’t measure, you can’t improve. That’s why it’s important to track your keyword rankings and find the right tool for this.
It’s important to choose a tool that is accurate, easy to use, offers robust keyword tracking and reporting capabilities, and fits within your budget.
By staying on top of your keyword rankings using the tools we listed, you can improve and continue to grow the traffic to your website.
