Sadly some even get stuck right after the set up part. Here are 10 mistakes business newbies on Twitter should avoid:

 This in-depth guide provides an overview of Google Wave, discusses the terminology associated with it, details information on Google Wave applications, and goes over ways to keep yourself informed.

Let’s face it, LinkedIn is a very underutilized social media network. Most people believe that it’s too hard to make connections, and therefore use it more as a résumé site. There is so much more potential with this professional social media network.

Content posted during the weekend is more likely to generate buzz on sites such as Facebook, according to social-media analyst Dan Zarrella.

Social media is not just another tactic to be tacked onto the proverbial backside of a corporate identity system. It needs to be recognized for what it is -- the disruptive technology that radically changes the game.

All sales start with a simple conversation. It may be a conversation between you and a potential client or customer, between one of your clients and a potential referral, or between one of your colleagues and a potential referral. An effective sales cycle is based on turning these simple conversations into relationships of trust with your potential clients over time.

Businesses jumping into social media often see Twitter as a “simple” part of the plan: set up an account and start tweeting. Sadly some even get stuck right after the set up part.

It's not easy to know what is worth reading in social media these days. As technology makes it simpler and simpler to create content, the predictable problem this causes is that people who have no business creating content are doing it with abandon.

A lot of the buzz about Buzz has died down, but this conversation service from Google is just beginning to experience a surge of traffic.

Creating a social profile and tweeting out a few promotional offers isn't enough: Social marketers worthy of the name need to focus on building lasting communities, says Ripple6 Senior Vice President Rich Ullman. Marketers need to look beyond the quick sell and focus on cultivating an enduring relationship with their customers that creates repeat business, Ullman argues.