06 Feb Latest SEO Trends in 2018 (Infographic)
In today’s fast-paced business environment, sticking to old forms of marketing and sales strategies will no longer suffice to keep your brand relevant. You can no longer ignore new networks and platforms if you want your brand to succeed and grow online. Thanks to new tools including social media, instant messaging, and video, more and more business are now able to compete by being flexible, nimble and by keeping up with all the latest technological advancements.
In addition to new evolving technologies, it’s important to utilize and use other well-established and proven tools, like Search Engine Optimization (SEO). SEO is one of the most effective drivers for organic traffic and is a must-have tool for any brand that wants to improve their organic search engine results. (SEO is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines like Google.).
Even though basic SEO is easy to learn and implement, advanced SEO knowledge might require more learning and understanding on how the web and search engines work. However, the benefits and opportunities knowing this can bring to a business are unparalleled once the website appears in the top of the search engine results (SERPs).
Keep in mind, because of the evolving nature of search engine landscape, it is crucial to keep on top of all the latest developments that frequently take place. Just as SEO evolves on the daily basis, your SEO strategy should change, as well. It’s vital to keep on top of every Google algorithm change if you want to stay competitive and reap the rewards of the organic traffic. Many SEO professionals if asked would tell you that “What works today may be useless tomorrow.” So stay informed.
If you’re looking for two amazing resources to learn more and keep up with all the latest SEO and online marketing developments, check out Moz Whiteboard Fridays and Blog by Neil Patel. They offer tons of valuable tips and strategies to help you learn everything there is to know about SEO.
If you want to learn more about latest SEO trends in 2018, take a look at the infographic below from the Digital Marketing Philippines. It will show you latest trends in the SEO that are taking place in 2018.
- The rise of digital assistants.
- Succeeding with SERP features.
- The mobile-first index.
- The need for speed.
- Developments in visual search.
- “Link-less” backlinks.
To learn how these trends will shape the face of SEO industry in 2018, check out the infographic below.
Embedded from Digital Marketing Philippines